How often to update your blog

This is really a common question. You will see this issue addressed in many different venues. You will also see a wide variety of answers. It can get really confusing, especially if you are new to blogging.

Let’s put it in a bit of perspective.

Blogging started out as a form of online journals. They soon caught on as a business tool. Small businesses saw them as a way to communicate and connect with their clients on a more personal basis.

Search engines saw blogs as something that changed websites. Search engines like seeing changes and updates. A site that had a blog that was updated was a seen as a website that was constantly evolving, and is one of the factors in a website ranking higher in search engine rankings.

So how does all of this effect when and how often you blog? Some people suggest the more you blog the better. The frequency is what they think catches the search engines and the rankings. This is a good theory, but in practice blogging a few times a day can be a daunting task. Blogging daily can be a task as well.

You are not blogging solely for the search engines. You are blogging for your readers. You are blogging to get the information for your clients.

The key is to blog on a regular basis. If you feel that you can blog every Monday, Wednesday and Friday, then do it. They key is to keep up with it. WordPress has some great tools for postdated posts that I will share in a posting later this week.

This helps draw your reader in to your site. They know that you will be posting the tip of the week every Friday for example so they know they need to make your blog a stop every Friday. Weekly features are a great example of how to connect with your readers as well.

What ever you feel that you can do, just do it. Even if it is just once a week it shows that your site is not stagnate, but dynamic and changing. Readers that find your blog will see that you do update on a regular basis. These are all things that you want.

I hope this answered any questions that you have. Just remember the key is just to keep posting to your site. Remember if you need any help with what to write or would like someone to manage your blog for you, please free to contact me at judithldavis@gmail.com