June 12th, 2009 — article marketing, writer
A writer is an important part of your online business. You have other things to do. Things that are a better use of your time. Writing for many online professionals is a chore. The solution is to hire a writer.
Now that you have a writer what can that writer do for you?
A writer can do many things.
They can write articles for your website. You pick a topic, tell them the direction you want it to go in and when they are done you post it on your website. Your website will benefit from articles that provide information on your topics and your traffic will increase.
You can also take these articles and submit them to article directories. Some writers will even submit them for you. This gets your name and website out there. It gives you backlinks and establishes you as an expert.
Your writer can also write other things for you. Blog post are a way to use your writer. Blogs must be updated frequently to get the attention of search engines. Have a writer deliver articles to you or post them directly to your blog on a scheduled basis.
Newsletters and Special reports are also in a writers realm of possibilities. Just think of all the topics that you can delegate to a writer. Topics that you have wanted to cover and just haven’t had the time to sit down and write about.
These are just a few of the possibilites to work with. Have a conference with your writer and discover more. Delegating your writing to someone else, frees you up to do what you enjoy.
June 8th, 2009 — places to find writers
Many people take the plunge and decide to hire a writer. There may be many different reasons.
- they don’t have the time to write the amount of articles that they need.
- they don’t feel comfortable with the writing processes.
- they enjoy spending their time doing other business task.
Whatever the reason, it is time to look for a writer to write great content for them.
The next hurdle is how to find a good writer.
To be perfectly honest, there are some awesome writers out there on the web. Ones that will work hard for you and churn out quality articles.
Then there are the not so good ones. They copy and paste. They recycle old articles time and again. They have bad grammar and there are frequent misspellings in their writing.
So how does one find a quality writer?
Word of mouth is a great recommendation. Ask your friends and business associates if they use a writer and if they are willing to share the name of who they use. Good freelance writers are an asset. If they aren’t willing to share the name of whom they use, maybe they are willing to recommend someone.
Another great place to find writers is your social media contacts. Put a buzz out there on your Twitter, your Facebook or your LinkedIn that you are looking for a writer. You will be surprised at what answers you get. You may get the writers themselves of contacts may volunteer suggestions.
Try places such as Shelancers as well. This is a place where female freelance workers register so people can find them and see what services they offer.
There are also sites where you can register and writers will come and bid on your projects. Elance, Rentacoder, and Guru are three of these sites. Many freelance writers that are just starting out use these venues to find clients.
Writers are out there. Good writers are out there. More than likely the writer you are looking for is out there, just looking for a client like you.
The next question is, once you find a writer, how do you know that they are the writer for you?
Stay tuned for the next blog post.
June 4th, 2009 — article marketing
This is the step that stops many in their path.
Go ahead google article directories and just watch your screen fill up time and again with 100s if not 1000s of different directories.
There are general directories, Ezine Ariticles for example, and then directories like Lady Pens that are directed at specific markets. There are also article directories aimed at a specific niche. For example after a quick search I found an article directory on Health and Fitness at Article Health and Fitness.
So now that you know there are a ton of directories out there. This is a very intimidating thing to some people. Where to submit? How to submit? What do I submit?
Well there are a few theories behind these questions, but for someone just starting out I have a few words of advice.
The first is really simple, just do it. The first one will always be the hardest. Pick one of the larger article directories such as Ezine Ariticle, and register to be a contributor. You can work on your resource box (your name and your website and short bio). For some article directories you can even upload your picture. Then find an article, either one you have written yourself or had someone written and submit it. That’s it.
Once you get the hang of getting one done and submitted the others will be much easier. Make sure that you read each directory’s guidelines. While many of the rules are the same each directory has its own guidelines and how they want articles submitted.
After you have an article submitted you will want to submit articles to other directories. Some people submit the same article to different directories. While some directories are ok with this, it only takes a moment to change up a few things in the article to make it different.
If this all just doesn’t sound like your cup of tea there is a solution for you as well. Outsource this task for your online business. Many writers offer writing services for article directories. They will write the articles and submit them to the directories for you.
Whatever way you decide to market your articles, it is a key component to your online success. Don’t pass this relatively simple method of marketing up.
June 3rd, 2009 — article marketing
If you have had an online business for any length of time, you have probably heard about article marketing. Everyone is pushing this wonderful resources, but sometimes they just don’t explain it and leave you wondering – - – What is Article Marketing? And how do I do it?
This is a huge topic to be undertaking in one blog post, so I will attempt to break it down into smaller chunks.
Today let me explain what article marketing is.
Article marketing is where you take articles that in some way promote your business. They could be about your niche, about speicifically what you do or they could be about something new and exciting in your area of expertise.
You can write these articles yourself or you can hirer a writer to write these for you. Whichever way these are articles that are yours and they represent you.
These articles are submitted to article directories. There are hundreds if not thousands of these article directories on the internet. Some are very general others are more niche oriented.
For each directory the writer (or submitter) will get a resource box. This is very important. In this resource box, that appears with each article will be the name and website for the person the article is for.
This serves two purposes. It is letting the reader know where to find you and more information on your topic. You are establishing yourself as an expert. The more quality articles that you submit the more widely known your name gets. The more established you become.
The second purpose is you are building backlinks. The more quality backlinks that you have the better able those search engines are to find you. This will help you to increase your traffic.
Article marketing can benefit you, brings you traffic and establishes your position as an expert. It also benefits your clients and potential clients. They get to learn about your business and what makes it so great.
Try some article marketing today! And stay tuned on more about this topic.
May 28th, 2009 — words
Words are one form of communication. Words help us express ourselves and our ideas.
Words are something that many of us take for granted. They come easy for some. Some of us have a gift for gab, while others only use the words when they have important messages to get across.